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In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible.
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The future of publishing is about having connections to readers and the knowledge of what those readers want.
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Being aware of your fear is smart. Overcoming it is the mark of a successful person. - Seth Godin Quotes
Being aware of your fear is smart. Overcoming it is the mark of a successful person.
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Instead of wondering when your next vacation is, maybe you should set up a life you don't need to escape from.
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You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
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Forgive yourself for not being the richest, the thinnest, the tallest, the one with the best hair. Forgive yourself for not being the most successful, the cutest or the one with the fastest time. Forgive yourself for not winning every round. Forgive yourself for being afraid. But don’t let yourself off the hook, never forgive yourself, for not caring or not trying.
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Leadership is the art of giving people a platform for spreading ideas that work. - Seth Godin Quotes
Leadership is the art of giving people a platform for spreading ideas that work.
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The job isn't to catch up to the status quo; the job is to invent the status quo. - Seth Godin Quotes
The job isn't to catch up to the status quo; the job is to invent the status quo.
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As our society gets more complex and our people get more complacent, the role of the jester is more vital than ever before. Please stop sitting around. We need you to make a ruckus.
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Optimism is the most important human trait, because it allows us to evolve our ideas, to improve our situation, and to hope for a better tomorrow.
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Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
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Don't find customers for your products, find products for your customers. - Seth Godin Quotes
Don't find customers for your products, find products for your customers.
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You are not your resume, you are your work. - Seth Godin Quotes
You are not your resume, you are your work.
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Social Networking that matters is helping people archive their goals. Doing it reliably and repeatability so that over time people have an interest in helping you achieve your goals.
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Take the long way. Do the hard work, consistently and with generosity and transparency. And then you won't waste time doing it over.
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Go ahead and act as if your decisions are temporary. Because they are. Be bold, make mistakes, learn a lesson, and fix what doesn't work. No sweat, no need to hyperventilate.
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Successful people are successful for one simple reason: they think about failure differently. - Seth Godin Quotes
Successful people are successful for one simple reason: they think about failure differently.
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My best advice: win little battles. Get in the habit of winning, of shipping, of having customers that can't live without you. Once you've demonstrated you know how to do the art, then go after the windmills.
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If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we're going to do important work
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Piracy is not the problem, obscurity is. - Seth Godin Quotes
Piracy is not the problem, obscurity is.
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Most of your competition spend their days looking forward to those rare moments when everything goes right. Imagine how much leverage you have if you spend your time maximizing those common moments when it doesn't.
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The secret of leadership is simple: Do what you believe in. Paint a picture of the future. Go there. People will follow.
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Just about every great, brave or beautiful thing in our culture was created by someone who didn't do it for money.
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You have to find a group that really desperately cares about what it is you have to say. Talk to them. They have something I call otaku. It's a great Japanese word. It describes the desire of someone who's obsessed to, say, drive across Tokyo to try a new Ramen noodle place 'cause that's what they do, they get obsessed with it.
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Leadership is scarce because few people are willing to go through the discomfort required to lead. This scarcity makes leadership valuable...It's uncomfortable to stand up in front of strangers. It's uncomfortable to propose an idea that might fail. It's uncomfortable to challenge the status quo. It's uncomfortable to resist the urge to settle...If you're not uncomfortable in your work as a leader, it's almost certain you're not reaching your potential as a leader.
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The only thing worse than starting something and failing... is not starting something. - Seth Godin Quotes
The only thing worse than starting something and failing... is not starting something.
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Transferring your passion to your job is far easier than finding a job that happens to match your passion.
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Life is like skiing. Just like skiing, the goal is not to get to the bottom of the hill. It's to have a bunch of good runs before the sun sets.
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Finding new ways, more clever ways to interrupt people doesn't work. - Seth Godin Quotes
Finding new ways, more clever ways to interrupt people doesn't work.
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If it scares you, it might be a good thing to try. - Seth Godin Quotes
If it scares you, it might be a good thing to try.
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The industrial age brought compliance and compliance brought fear and fear brought us mediocrity. - Seth Godin Quotes
The industrial age brought compliance and compliance brought fear and fear brought us mediocrity.
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The first step toward becoming extraordinary is, of course, to stop being ordinary. - Seth Godin Quotes
The first step toward becoming extraordinary is, of course, to stop being ordinary.
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Own your dreams. There is no better way to make them happen. - Seth Godin Quotes
Own your dreams. There is no better way to make them happen.
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When we intentionally seek out the difficult tasks, we're much more likely to actually create value.
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I'm not a psychopath-I'm wearing a tie! - Seth Godin Quotes
I'm not a psychopath-I'm wearing a tie!
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I define anxiety as experiencing failure in advance. - Seth Godin Quotes
I define anxiety as experiencing failure in advance.
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Things that look like shortcuts are actually detours (disguised as less work). - Seth Godin Quotes
Things that look like shortcuts are actually detours (disguised as less work).
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Choices lead to habits. Habits become talents. Talents are labeled gifts. You’re not born this way, you get this way.
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What are you working on? If someone asks you that, are you excited to tell them the answer? If you're not, you're wasting away.
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Make something happen today, before you go home, before the end of the week. Launch that idea, post that post, run that ad, call that customer. Go the edge, that edge you've been holding back from... and do it today. Without waiting for the committee or your boss or the market. Just go.
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Most people with a big idea, great talent and/or something to say don't get lucky at first. Or second. Or even third. It's so easy to conclude that if you're not lucky, you're not good. So persistence becomes an essential element of good, because without persistence, you never get a chance to get lucky.
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The people who are good in the long run fail a lot, especially at the beginning. So, when you fail early, it might be worth realizing that this is part of the deal, the price you pay for being good in the long run. Every rejection is a gift. A chance to learn and to do it better next time. An opportunity to figure out how to bounce, not break. Don't waste them.
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Being a leader gives you charisma. If you look and study the leaders who have succeeded, that's where charisma comes from, from the leading.
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Ideas in secret die. They need light and air or they starve to death. - Seth Godin Quotes
Ideas in secret die. They need light and air or they starve to death.
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Please stop waiting for a map. We reward those who draw maps, not those who follow them. - Seth Godin Quotes
Please stop waiting for a map. We reward those who draw maps, not those who follow them.
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Good marketers tell a story. - Seth Godin Quotes
Good marketers tell a story.
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There's a huge difference between being a replaceable cog on the assembly line and being the one who is missed, the one with a unique contribution, the one who made a difference.
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People who make a difference never wait for just the right time. They know that it will never arrive.
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What makes someone an artist? I don't think is has anything to do with a paintbrush. There are painters who follow the numbers, or paint billboards, or work in a small village in China, painting reproductions. These folks, while swell people, aren't artists. On the other hand, Charlie Chaplin was an artist, beyond a doubt. So is Jonathan Ive, who designed the iPod. You can be an artist who works with oil paints or marble, sure. But there are artists who work with numbers, business models, and customer conversations. Art is about intent and communication, not substances.
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How dare you settle for less when the world has made it so easy for you to be remarkable? - Seth Godin Quotes
How dare you settle for less when the world has made it so easy for you to be remarkable?
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If you wait until you are ready, it is almost certainly too late. - Seth Godin Quotes
If you wait until you are ready, it is almost certainly too late.
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Either you defend the status quo, or you invent the future. - Seth Godin Quotes
Either you defend the status quo, or you invent the future.
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Loving what you do is almost as important as doing what you love, especially if you need to make a living at it.
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Make a decision. It doesn't have to be a wise decision or a perfect one. Just make one. - Seth Godin Quotes
Make a decision. It doesn't have to be a wise decision or a perfect one. Just make one.
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It's not an accident that successful people read more books. - Seth Godin Quotes
It's not an accident that successful people read more books.
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I don't think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
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You have everything you need to build something far bigger than yourself. - Seth Godin Quotes
You have everything you need to build something far bigger than yourself.
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People don't believe what you tell them. They rarely believe what you show them. They often believe what their friends tell them. They always believe what they tell themselves.
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We are leaving the industrial economy and entering the connection economy. - Seth Godin Quotes
We are leaving the industrial economy and entering the connection economy.
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One theory says that if you treat people well, you're more likely to encourage them to do what you want, making all the effort pay off. Do this, get that. Another one, which I prefer, is that you might consider treating people with kindness merely because you can. Regardless of what they choose to do in response, this is what you choose to do. Because you can.
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The problem with taking offense is that it's really hard to figure out what to do with it after you're done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
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Instead of working so hard to prove the skeptics wrong, it makes a lot more sense to delight the true believers. They deserve it, after all, and they're the ones that are going to spread the word for you.
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The challenge with being an initiator of projects is that you are never, ever done. - Seth Godin Quotes
The challenge with being an initiator of projects is that you are never, ever done.
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If it were any other way, it would be easy. And if it were any other way, everyone would do it and your work would ultimately be devalued. The yin and yang are clear: without people pushing against your quest to do something worth talking about, it's unlikely it would be worth the journey. Persist.
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Developing expertise or assets that are not easily copied is essential; otherwise you’re just a middleman. “ “Don’t try to be the ‘next’. Instead, try to be the other, the changer, the new. “ “Everyone is not your customer. “ “Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.
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If you take action, you will be judged. There's no way around it. The alternative, of course, is much safer. To be ignored. Up to you.
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There's a big difference between not settling and not starting. - Seth Godin Quotes
There's a big difference between not settling and not starting.
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If not enough people doubt you, you're not making a difference. - Seth Godin Quotes
If not enough people doubt you, you're not making a difference.
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Anyone who says failure is not an option has also ruled out innovation. - Seth Godin Quotes
Anyone who says failure is not an option has also ruled out innovation.
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Make enough mole hills, and eventually you will build a mountain. - Seth Godin Quotes
Make enough mole hills, and eventually you will build a mountain.
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The secret to being wrong isn't to avoid being wrong! The secret is being willing to be wrong. The secret is realizing that wrong isn't fatal.
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Be bold, make mistakes, learn a lesson, and fix what doesn't work. - Seth Godin Quotes
Be bold, make mistakes, learn a lesson, and fix what doesn't work.
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Just because the tide is out, doesn't mean there is less water in the ocean. - Seth Godin Quotes
Just because the tide is out, doesn't mean there is less water in the ocean.
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Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.
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A book is a souvenir of an idea. - Seth Godin Quotes
A book is a souvenir of an idea.
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Marketing is no longer about the stuff that you male, but about the stories you tell. - Seth Godin Quotes
Marketing is no longer about the stuff that you male, but about the stories you tell.
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The reason business writing is horrible is that people are afraid. Afraid to say what they mean, because they might be criticized for it. Afraid to be misunderstood, to be accused of saying what they didn't mean, because they might be criticized for it.
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Just saying yes because you can't bear the short-term pain of saying no is not going to help you do the work.
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Developing expertise or assets that are not easily copied is essential; otherwise you're just a middleman.
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You can raise the bar or you can wait for others to raise it, but it's getting raised regardless. - Seth Godin Quotes
You can raise the bar or you can wait for others to raise it, but it's getting raised regardless.
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